Freckles: From flaws to flawless

Will South Africa follow this American trend and adopt freckles as
a South African fashion fad?

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The beauty world is abuzz about a new trend involving tattooed freckles to cover facial scarring and acne marks – or simply to achieve a new look.

Gone are the days when we applied concealer and savvy techniques in a bid to hide freckles and imperfections – even Kylie Jenner bares her spots when she’s not sporting her coveted make-up line.

In a surprising new twist, however, women are now opting to get freckles tattooed on their face, and we thought we’d share and get your opinion.


The process referred to as “freckling”, is achieved using semi-permanent microblading techniques during an hour-long session, with results lasting up to three years.

The hashtags #freckletattoo and #fakefreckle have taken over Instagram, with girls proudly sporting the new look, and beauty professionals are getting candid.


Montreal-based cosmetic tattoo artist, Gabrielle Rainbow has been creating freckle tattoos after her friend grew tired of drawing freckles on her face with make-up.

Rainbow revealed to New Beauty, “Before tattooing her, I experimented on myself – I really don’t recommend tattooing your own face – but once I saw that it worked, and I liked the effect, I decided to do hers”. She now performs the semi-permanent service on the broader public after the interest burgeoned.


She added, “Because this is your face, it’s important that you do your research and find artists who aren’t afraid to show their portfolio and healed work”.


This trend highlights a bold new direction towards embracing our so-called flaws, with a surprising new twist. We’re well-versed in creating the iconic Cindy Crawford beauty mark, and Madonna’s here today, gone tomorrow mole and we’re all about achieving that perfect look in a fraction of the time, but we’re still mulling this one over. Seriously smart, or extreme?

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